Wednesday, April 20, 2011

Twitter is a balance of bonding and promotions for idol singers


As you know, many idol singers are deeply into social networking these days.

Despite their packed schedules, these idols find the time to update their fans on how they’re doing and keep in contact with them. In addition, the singers use their Twitter accounts to reveal news about themselves or promote new songs, movies, or dramas.

For example, recently 2AM’s Jo Kwon, 2PM’s Taecyeon, and Miss A’s Suzy attended a VIP screening of the movie “The World’s Most Beautiful Farewell”. After watching the movie, they posted their thoughts and feelings of the movie.

Jo Kwon stated, “I went on an invitation from Kim Kab Soo teacher. It was a really sad but beautiful movie. There is still a part of my heart that’s still crying.” Taecyeon wrote, “I came back after I cried my heart out. I really recommend this movie.” 

Suzy helped advertise this movie by writing on her Twitter, “I was too busy wiping my tears. I felt a lot of things after watching this movie.”

About this, a representative of the movie, “The World’s Most Beautiful Farewell” revealed, “By leaving comments about our movie on their Twitter, the comments created a ripple effect and generated interest, it’s a bit of indirect advertising for our movie.”

Another example is B2ST leaving comments on their Twitter about their upcoming events. They would write, “I want to see our B2uty soon!” “Come prepared to play with us!”. This helps them bond better with their fans as fans as they are able to follow and read what their idols are saying.
It seems as though these tidbits of information that idol singers reveal help them connect better with the fans.

cr: allkpop

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